Field Marketing Analyst Intern

Location: Milan, Lombardy, it Department: Marketing Employment Type: {'id': 'intern', 'label': 'Intern'}

Descrizione dell'azienda

The Field Marketing Analyst Intern supports the Field Marketing team in performance analysis, KPI monitoring, and the identification of opportunities to optimize activities across the country.

Working cross-functionally with all regions, this role contributes to process standardization, reporting excellence, and the transformation of data into actionable insights.

This position serves as a key analytical resource for Field Marketing activations and initiatives, enabling local teams to make faster, more informed data-driven decisions

Descrizione del lavoro

KPI Monitoring & Reporting

Monitor and track key performance indicators (KPIs) across Field Marketing activities.

Consolidate data from different regions and prepare regular reports to be shared with the Head of Field Marketing, Field Marketing Managers (FMMs), and Field Marketing Specialists (FMSs).

Analyze the performance of Red Bull owned events, supported events, and consumer activations.

Identify trends, best practices, performance gaps, and improvement opportunities.

Consumer Activations Analysis

Support the evaluation of the effectiveness of consumer occasions and field activations across the country.

Develop dashboards, scorecards, and presentations to support business decision-making.

Analyze ROI and assess the impact of activities on key business and brand performance indicators.

Market & Consumer Insights

Gather insights from Field Marketing Managers, Student Marketeers, and local stakeholders.

Support benchmarking activities and competitive analysis.

Identify emerging opportunities related to consumer trends, communities, and youth culture.

Process Optimization

Assist in the management of contracts, insurance documentation, and other documents required for event execution.

Contribute to the standardization of reporting tools, templates, and performance tracking processes.

Improve the quality, speed, and consistency of data collection and reporting at a national level.

Support the implementation of new measurement frameworks and analytical methodologies

Qualifiche

University degree or ongoing studies in Economics, Marketing, Data Analytics, Business Administration, or a related field.

Interest in marketing, consumer behaviour and data analysis.

Advanced Excel and PowerPoint skills.

Familiarity with dashboards, reporting tools, and KPI analysis.

Ability to synthesize complex information and turn data into compelling insights.

Fluent in English.

Strong attention to detail, curiosity, and a proactive attitude.

Informazioni aggiuntive

Monthly internship allowance: €800 + meal vouchers

Red Bull S.r.l. promuove le pari opportunità in ottemperanza al Decreto Legislativo n. 96/2026, emanato in attuazione della Direttiva europea 2023/970 in materia di trasparenza retributiva e rafforzamento del principio di parità retributiva di genere. Accogliamo qualsiasi candidatura, senza distinzione di età, genere, disabilità, orientamento sessuale, religione o etnia.