Marketing Intern Ventures

Shenzhen · Posted 2h ago

Apply

At a glance

Location: Shenzhen, China
Work type: Onsite
Category: Business

Marketing Intern Ventures at Philips in Shenzhen, focusing on upstream marketing support for value proposition development, product development analysis, and market/competitor insights within the Ventures category of Philips Personal Health.

What they are looking for

Consumer_researchData_analysisCompetitor_analysisProduct_developmentLaunch_plans

Location: Shenzhen

Job TitleMarketing Intern Ventures

Job Description

Your assignment

The assignment is to support the upstream marketing team (responsible for proposition development from idea generation to product launch) in multiple areas, focused on improving the organization’s ability to deliver value propositions within Ventures.

Topic areas include

Support for selected projects in Product Development including analysis on

consumer and market data, and coordinating selected areas of the project.

Development of Value propositions including consumer research, concept and claim development and verification.
Competitor Analysis to support key innovation projects.
Support on Product Launch Plans (trade presentations, launch activities, online

activities...)

Analysis of Online portfolio and suggest counteractions together with the Market intelligence team
Support in the creation and follow up of value added promotions

Your team

You will be part of a dedicated Marketing Team in the category of Ventures within Philips Personal Health. The upstream marketing team (Product Managers) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation aspect of the role.