Social Community Intern - The Toro Company

Location: Bloomington, MN

The 2027 Summer Internship Program will run from May 17, 2027, through August 6, 2027. Candidates must be available to start on May 17 and participate through the duration of the program.

Applicants must be legally authorized to work in the United States. We are unable to sponsor or take over sponsorship of a school/employment or any other visa, regardless of expiration date, now or in the future.

Who Are We?

The Toro Company (TTC) has delivered market-leading, innovative products and outstanding customer care for more than 100 years. With over 11,000 employees worldwide, TTC is headquartered in Bloomington, Minnesota, USA.

Our company designs and manufactures turf maintenance equipment; turf irrigation systems; landscape and lighting products; snow and ice management solutions; agricultural irrigation systems; rental, specialty and underground construction equipment; and residential turf and snow equipment. We market and sell TTC products worldwide through a network of distributors, dealers, mass retailers, hardware retailers, equipment rental center and home centers—as well as online direct to end users.

As a Social Community Intern, you’ll help bring Toro’s brand to life across social media by supporting content creation, engaging with online communities, and monitoring social media activity. You’ll use research, customer feedback, and performance metrics to identify trends, share insights, and help strengthen Toro’s social presence while ensuring content aligns with Toro and RLC brand guidelines.

What Will You Do?

In order to grow and build a successful career with The Toro Company, you will be responsible for:

Coordinate social media calendar, programming and (platform) content publishing.

Follow the content and messaging hierarchy, content types, tone, voice and creative interpretation of content to ensure alignment with brand marketing and business objectives.

Create and monitor social listening and reporting dashboards.

Respond to comments and customer queries in a timely manner.

Collaborate with marketing, sales, and customer service teams to craft.

Engage in online conversations with prospective and existing customers about our topics in our industry, products, and brand.

Monitor social media campaigns, analyze web traffic from the online community using key performance indicators (KPIs) and provide insights and recommendations based on sentiments, traffic data, follower trends, and more.

Provide community feedback to the management and stakeholders.

Provide insights to our marketing team about industry, competitors, and relevant topics found online.

Stay up to date with digital technology/social media trends.

Align with content matrices and (editorial) calendars to track and manage content updates.

Support efforts to ensure Toro RLC content is usable, findable, targeted by audience, aligned with best practices and business goals, and is developed with consideration of competitive analysis and research.

What Do You Need?

To be considered for this role, an individual should meet the following minimal requirements:

Enrollment in a degree program in Communications, Marketing or similar field preferred.

Familiarity with customer engagement software, including Sprinklr and Bazaarvoice preferred.

Working knowledge of Adobe Creative Suite programs including Photoshop, Premiere Pro, and XD preferred.

Mastery of the major social media platforms including Facebook, YouTube, Instagram, TikTok and Twitter.

Clear, concise communicator with the ability to flex communication to audience.

Ability to discern, communicate, and uphold online community guidelines.

Must be extremely well-organized, capable of handling multiple details simultaneously, and able to easily move between strategic and tactical work.

Excellent verbal, written and presentation skills.

Proficient with Microsoft Office suite.

What Can We Give You?

At The Toro Company, we are always working to make sure our interns know just how valued they are. In addition to a competitive pay- The Toro Company offers interns a variety of perks, including:

Dress for your day – We know you're more productive when you're comfortable, which is why TTC employees are encouraged to take advantage of our casual, corporate environment.

Volunteerism – The Toro Company is proud to provide interns 8 hours of paid time to volunteer in the community.

Summer Hours *Based on Location* – Enjoy a flexible schedule during the summer! By working a little more during the first few days of the week, TTC employees at certain locations are able to start their weekends early and leave by noon on Friday.

Competitive Pay – Competitive compensation with an anticipated hourly rate of $20–$24. Actual rates may vary based on factors such as academic standing, business function, and other relevant considerations.

The Toro Company is an Equal Opportunity Employer. We consider all qualified applicants based on merit and do not discriminate on the basis of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information, military service, or other non-merit factors. We are committed to creating a welcoming environment for all employees.