Spring 2027: Consumer Insights Co-op, Shark (January to June)

Location: Needham, MA, United States Department: 15400 - Consumer Insights

About Us

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market and developing one consumer product after another has allowed SharkNinja to enter multiple product categories, driving significant growth and market share gains. Headquartered in Needham, Massachusetts with more than 4,100 associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

AI at SharkNinja

At SharkNinja, we’re building an AI-native culture. We’re not waiting for the future; we’re creating it. Our people are expected to experiment boldly, adopt new tools, and continuously raise what’s possible to create meaningful impact for our consumers. If you believe the best way to do your job hasn’t been invented yet, you’ll fit right in.

Work Period: January through June

Location & Schedule: This is a full-time, 40-hour-per-week position with a minimum of 3 days per week onsite in Needham, MA. There is no relocation or housing assistance for this position.

Compensation Range: Ranges from $28/hr - $34/hr. Specific compensation is set according to a standardized scale aligned with your educational level at the time of hire.

Join the SharkNinja Early Edge Experience: Built for early talent. Geared toward impact. Driven by speed. Whether you're in a co-op or internship, our early talent program is designed to provide valuable exposure to the industry and a fast-paced professional environment. You’ll dive into meaningful projects and tasks that sharpen your skills and deepen your knowledge. Along the way, you’ll benefit from professional development opportunities, community events, and connections that make your experience well-rounded and enriching. Your time with us will culminate in an opportunity to showcase your contributions and learnings to SharkNinja leaders because this is a program for those ready to shape what’s next — fast.

This role: Consumer Insights Co-op

Are you naturally curious and eager to uncover what drives consumer behavior? Do you thrive at the intersection of data and strategy and have a passion for understanding the category and consumer? Are you interested in shaping 5-star products through research that directly impacts business decisions? If so, we invite you to learn more about the Consumer Insights Co-op role at SharkNinja.

As a key member of our Consumer Insights team, you’ll play a vital role in shaping the future of our products through strategic research and real-world impact. You’ll dive deep into both qualitative and quantitative data, uncovering the insights that drive innovation across SharkNinja’s brands. From planning and executing research studies to translating consumer feedback into product opportunities, you’ll gain hands-on experience at every stage of the research process. This is a unique opportunity to sharpen your analytical thinking, flex your curiosity, explore the product journey, and collaborate cross- functionally in a fast-paced, innovation-driven environment. If you're passionate about understanding people, energized by data, and excited to help build 5-star products that solve the unsolvable, we want to hear from you!

Here are some of the EXCITING things you’ll get to do

Support and analyze qualitative and quantitative research to uncover trends, insights, and innovation opportunities

Assist in developing and executing research plans that drive product and marketing decisions

Translate feedback—including unmet and latent needs—into clear recommendations for new products and features

Identify whitespace opportunities and customer pain points to guide product strategy

Collaborate cross-functionally to plan research and manage timelines and resources

Synthesize insights into compelling stories that influence brand, product, and executive strategy

Design and refine research tools (e.g., surveys, discussion guides) to support various initiatives

Monitor competitors and market trends to inform strategic positioning

Help build customer personas and journey maps to guide brand and UX strategy

Contribute to brainstorms with insight-driven ideas that fuel innovation

Develop a strong understanding of SharkNinja’s consumer-first approach and digital marketing culture

ATTRIBUTES & SKILLS

Education: Current student in a related bachelor's or master’s program or has graduated from such a program within the past year

Must be able to work a full-time, 40-hour-per-week schedule with a minimum of 3 days per week onsite in Needham, MA.

Experience or coursework in market research, consumer insights, psychology, sociology, or related social sciences is strongly preferred

Naturally inquisitive, with a passion for uncovering consumer insights and behavioral trends

Strong project management and organizational skills with the ability to manage multiple priorities

Thrives in a dynamic, hands-on, fast-paced environment

Approaches uncertainty with confidence and consistently identifies opportunities to contribute

Recognizes and responds to the needs and expectations of both internal teams and external stakeholders

Ability to synthesize complex data into clear, actionable insights, focusing on relevancy and impact opportunity

Cultivates trust and understanding with others by following through on commitments

Open-minded and eager to learn from both data and cross-functional perspectives

Please note that, due to the high volume of applications for early talent roles, response times may vary depending on the specific role and timeline. Our team appreciates your patience!

Salary and Other Compensation: The hourly salary range for this position is displayed below.