Internship Opportunities - Product Management (m/f/d)

Internship Opportunities - Product Management (m/f/d)

adidas is an equal opportunity employer and we are committed to fostering an inclusive workplace. We welcome applications from people of all ages, genders (incl. gender identity), ethnic and social backgrounds, nationalities, sexual orientations, religions, and beliefs, and those with apparent or non-apparent disabilities*. We do not tolerate harassment or discrimination toward any of our applicants or employees.

*We actively encourage individuals with disabilities to apply and will provide reasonable accommodation throughout the recruitment process.

Applications to this opportunity are considered for all available Product Management intern roles. In this upcoming intake, we will be hiring for six internship roles in different business areas: BU Football, BU Running, BU Specialist Sports (Volleyball & Handball) and BU Lifestyle. Please be aware, that for some of our teams, German language skills will be mandatory.

If you are interested in finding out, how we plan and execute market relevant product ranges in close cooperation with cross-functional teams and strive for constant innovative product newness, exciting and engaging the consumer with our products, then this is the right opportunity for you!

Whether you're supporting the preparation of range directions, dive deep into the product creation process or support consumer, market and retailer insights, your role will be integral in shaping the success of our brand in the dynamic world of sports.

GROW YOUR CAPABILITIES THROUGH MEANINGFUL TASKS & PROJECTS

Assist the Product Management team in preparing the range direction

Understand and execute the product creation process according to calendar timelines, from product brief to the final product

Work within a cross-functional team to enable a smooth product creation process with an optimum product outcome

Engage in competitor benchmarking: store checks, online research, trend analysis and analyze range performance

Build knowledge to be able to maintain product information systems according to process timelines

Experience market, consumer and retailer needs to be able to create industry leading products

Help to prepare range presentations

Support sample management

Support in preparation of Merchandising overviews and meetings

Execute given projects within a discussed frame

WHAT WOULD MAKE YOU A MATCH

Student of Business Administration, International Business, Design, Product Management / Development or similar with a focus on Marketing /Textile/Fashion/Sports

Fluent in English (written & spoken), German language skills are a plus

Strong MS Office skills

Strong interest & passion for Sport or Lifestyle & Fashion

Project Management skills and / or ability to work on multiple tasks and project streams at the same time

Work collaboratively with multiple colleagues and stakeholders

WHAT'S IN IT FOR YOU

International intern community and work environment

Chances to attend and take part in on-campus events and sponsored adidas events/games

Structured training and development, access to LinkedIn Learning, Language Training and adidas Learning Portal

Regular development conversations as part of your role

Possibility to join our mentorship program, networking opportunities or employee resource groups

Monthly gross allowance: non-compulsory internship 2.470,00€, compulsory internship 1.930,00€ (Difference due to different taxation, net will be the same)

Inspiring campus with canteens, cafes, reflection rooms and sport facilities including an on-site gym (25€/month) and many more sports facilities

Company sports program including classes and events focusing on sports and mental health

Flexible and agile working arrangements (40% home office possible)

Employee discounts on products

ELIGIBILITY  REQUIREMENTS

Enrolled as full-time student for the complete duration of the internship

Or in the so-called gap year between Bachelor and Master’s degree (gap year regulation only applicable to EU citizens due to working permit regulations)

Students with ideally max. one year to graduation preferred

Availability for the full duration of the internship from March 2027 – September 2027

Ability to relocate to Herzogenaurach in Germany for the full duration of the internship

KEY FACTS

Application Deadline: October 15th, 2026, 11:59 PM CET

Start Date: March 1st, 2027

Duration: 6 months , full-time

Location: adidas Headquarters in Herzogenaurach (near Nuremberg)

NEXT STEPS

To apply for the role, please submit your CV.

Instead of a motivation letter, please feel free to submit something creative (video, portfolio, collage, presentation) related to our brand campaign “You Got This”. The only requirement is that the adidas 1-Pager is submitted as a PDF.

Please apply in the same language as the job description.

If we feel like it is a match, you'll be invited to a video interview - don't worry we'll fully brief you on this.

Job Title:

Internship Opportunities - Product Management (m/f/d)

TEAM:

Brand Management & Communications

Location:

Herzogenaurach

State:

BY

Country/Region:

DE

Contract Type:

Intern

Number:

548019

Date:

Sep 30, 2026